UK remote
VP of Data Science (Remote)
About this role
Our Data & Analytics organisation builds the products, platforms and intelligence that power every marketing, product and commercial decision across the business. We're looking for a Data Science leader who believes machine learning only creates value when it changes business decisions. This is an opportunity to build and lead a commercially driven Data Science function that delivers measurable improvements in customer acquisition, marketing performance and long-term business growth.
You'll lead a growing team of Data Scientists while partnering closely with Engineering, Analytics, Product and Commercial teams to ensure predictive models become trusted, production-ready products that drive measurable commercial outcomes. As we continue investing in first-party data, AI, machine learning and advanced marketing measurement, we're looking for an experienced Data Science leader to help shape the next phase of our commercial Data Science capability.
Responsibilties: Commercial Data Science: Lead the strategy and delivery of predictive models that improve customer acquisition, marketing performance and long-term commercial value. You'll shape capabilities including lifetime value modelling, propensity modelling, customer segmentation, forecasting and value-based bidding, ensuring every model is linked to measurable business outcomes. Marketing Science & Decision Science: Partner with Marketing, Product and Commercial teams to apply Data Science to real business problems.
You'll help define how predictive analytics, experimentation and AI improve campaign performance, customer understanding and strategic decision making across platforms including Google and Meta. Production Data Science: Work closely with Engineering and ML Ops to ensure models become reliable, production-ready products rather than one-off analyses. You'll champion reproducible experimentation, scalable deployment, model monitoring, retraining strategies and continuous improvement throughout the model lifecycle.
Leadership & Stakeholder Management: Lead and develop a growing team of Data Scientists while building trusted relationships across the business. You'll translate complex modelling into clear commercial recommendations, influence senior stakeholders through evidence, and help establish Data Science as a trusted driver of business strategy and commercial growth. Innovation & Industry Leadership: Represent Forbes in strategic conversations with technology partners including Google and Meta while staying connected to advances in AI, machine learning and marketing science.