EU remote
Solution Expert- Marketing platform (m/f/d)
About this role
Your Responsibilities: Design and continuously improve the technical solution architecture for the Marketing Automation platform, with strong focus on Adobe Journey Optimizer, Adobe Experience Platform, Optimizely, Sinch and OneTrust integrations; Jointly with the team and depending on system complexity, configure, customize, and optimize solutions according to business and technical requirements and platform architecture guidance; Act as the bridge between business needs and technical execution by interpreting business processes and embedding them into platform configurations and solution design, together with the development teams; Collaborate with developers, QA, support teams, product owners, country stakeholders and external vendors to ensure reliable implementation, testing, release and operations; Support integration design for customer data, event data, messaging providers, consent and preference data, campaign performance data and downstream reporting needs; Drive troubleshooting and root-cause analysis for campaign execution, customer journey behavior, data flow, channel delivery, platform configuration and integration topics; Continuously improve performance, scalability, reliability, monitoring, documentation and supportability of the deployed solution; Act as technical SPOC for countries and cross-functional initiatives, helping harmonize solution usage, rollout standards and platform adoption.
Required key competencies and qualifications: Proven experience as a Solution Expert, Technical Product Specialist, Marketing Technology Consultant, Application Expert or similar role in a complex technology environment; Hands-on experience with at least one major Marketing Automation or customer-engagement platform. Adobe Journey Optimizer and Adobe Experience Platform experience is strongly preferred; Experience with one or more of the following platforms: Adobe Journey Optimizer, Optimizely, Sinch, OneTrust or comparable marketing technology, experimentation, messaging or consent-management solutions; Practical knowledge of marketing campaign execution across channels such as email, push, WhatsApp, RCS, Viber, SMS or in-app messaging; Solid understanding of customer data, audiences, segmentation, event-triggered automation, journey orchestration, consent usage, preference management and campaign activation concepts.