EU remote
Senior Product Designer, Growth & Consumer UX (f/m/x)
About this role
About HelloFresh At HelloFresh, our mission is simple: to change the way people eat, forever. We are a global digital-native FMCG company and the world's leading meal kit provider. The HelloFresh Group includes eight brands serving customers across multiple meal occasions: HelloFresh, Green Chef, EveryPlate, Chefs Plate, Factor, YouFoodz, Good Chop, and The Pets Table. Through technology, data, and culinary innovation, we deliver personalized food experiences to millions of households worldwide.
About the role: What's in the Box We're looking for a Senior Product Designer to join our global Consumer Experience team, working in either Growth or Consumer . This is a senior, hands-on individual contributor role in an AI-native design environment. You'll own a problem space, influence what we build and why, and raise the standard of the designers around you. Your focus area is confirmed during the process: Growth: acquisition, conversion, checkout, payment, reactivation, and new purchase models.
Consumer: onboarding, subscription management, loyalty and rewards, referrals, discovery, cooking, and engagement. At HelloTech, flexibility and cross-functional collaboration are core to how we work. While this role is aligned to a specific Alliance, strong candidates may also be considered for opportunities across different teams or projects. What you’ll do: The Recipe Own critical customer journeys end to end, from problem framing to a shipped, measured outcome.
Turn complex customer and business problems into simple experiences that communicate value clearly, reduce friction and build trust. Partner with Product, Engineering, Data, Marketing, CRM, and other UX practitioners to shape product direction, balancing near-term impact with long-term customer trust and value. Build reusable patterns that hold across meal kits and ready-to-heat. Use AI throughout your practice, from synthesis and discovery to rapid prototyping and design-to-code, with tools such as Claude, Claude Code, Gemini, and Figma Make, and explore AI-native customer experiences.