Senior Marketing Events Manager

About this role

Want to help us help others? We’re hiring! GoFundMe is the world’s most powerful community for good, dedicated to helping people help each other. By uniting individuals and nonprofits in one place, GoFundMe makes it easy and safe for people to ask for help and support causes—for themselves and each other. Together, our community has raised more than USD 40 billion since 2010. GoFundMe is looking for a Senior Marketing Events Manager to join our Experiential Marketing team.

Reporting to the Senior Manager, Experiential Marketing, you will own the execution of Collaborative — our annual flagship customer conference — and partner closely with the broader events team to support delivery across field and brand events. This is a senior execution role for someone who brings deep conference experience, strong operational judgment, and the ability to lead complex, multi-track programs with many moving parts.

The Job Flagship Event Execution Own end-to-end execution for Collaborative, including production, vendor management, run-of-show, ancillary programming, and on-site leadership. Manage all logistics across the full conference footprint — general sessions, breakouts, customer dinners, receptions, executive programs, and other ancillary events tied to the conference. Partner with Sales, Customer Success, and Marketing stakeholders to align on audience targeting, programming priorities, and post-event follow-up.

Maintain detailed project plans, timelines, and budgets; proactively flag risks and keep cross-functional workstreams on track. Ensure consistent brand standards across all Collaborative touchpoints. Field & Brand Event Support Partner with other events team members on execution across field marketing events, roundtables, partner activations, and brand programs. Support logistics for sponsored third-party events, including booth setup, staffing, and promotional materials.

Localize event experiences to reflect audience needs and market context. Measurement & Reporting Track event performance against defined KPIs — including attendance, pipeline influence, and engagement metrics. Compile post-event recaps and surface insights that inform future programming and budget decisions. Operations & Scalability Manage vendor and venue relationships, including contract negotiation and day-of performance.