Remote
Senior Brand Manager, NordicTrack B2B
About this role
π Description Turn customer insight into commercial growth by building a real understanding of each commercial Define the business by establishing which segments to serve, what NordicTrack offers commercial Partner to the commercial P&L by bringing marketing inputs the business and Sales need to hit Be the marketing partner Sales counts on by giving the sales team the insight, story, assets, and Build the demand engine and channel support by standing up the campaign structure, lead flow, and Size the commercial fitness equipment market and prioritize segments, with particular depth on π― Requirements Bachelor's degree in Marketing, Business, or a related field 5β7 years in brand marketing, product marketing, or go-to-market roles for physical products Track record translating customer and segment insight into creative strategy and customer-facing Experience briefing and directing creative for customer-facing web assets including landing pages Working command of paid media and digital marketing strategy built for lead generation Proven track record partnering closely with a sales organization and earning credibility with it
Source listing: empllo_remote