UK remote
Senior Associate, Analytics
About this role
About WPP Media WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale.
Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. For more information, visit wppmedia.com . Role Summary and Impact Senior Associate, Analytics The Journey Activation department requires a Senior Associate, Analytics to support the Analytics Manager, the Analytics Director, and the rest of the Analytics team to define and deliver best practice Campaign Reporting, Analytics, and Optimization solutions across WPP Media client requirements.
The Senior Associate, Analytics will also advise where possible on the appropriate use of technology, and contribute to the identification of new client opportunities. Combining data and technology to inform analytics and insights for WPP Media’s clients is a crucial part of our commitment to driving better decisions. Skills and Experience Support the Analytics Manager, the Analytics Director and WPP Media clients to identify analytical requirements and solve challenges effectively and efficiently, supporting external resource to do this when required.
Support the development and delivery of existing and new reporting, BI & Analytics projects, including the response to client briefs, securing and analysing required data, preparing the story and visualisation, and presenting to internal and external stakeholders where necessary Become familiar with the existing Analytics toolset to utilize on client business, including data visualisation technologies (Power BI, Data Studio), reporting and analysis tools (Microsoft Excel, Google BigQuery, Google Analytics), and Data Integration pillars (SQL, Azure), and build an awareness in clients’ business, systems and ways of working.