Sales Manager (North West)

About this role

As Sales Manager, you'll drive new business growth across our R&D Tax Credits practice in the North West. You'll identify, develop and close opportunities with prospective clients, and build long-term relationships with finance directors, CFOs and business owners. You'll work closely with our technical R&D Tax consultants to turn leads into successful client engagements, and coach and develop junior team members as part of a growing regional team.

You'll play a key role in launching our North West office, spearheading Ayming's expansion in the North West, and having the opportunity to build and lead a sales team as the region develops. This is a senior, target-driven role for a proven B2B new business sales professional with an established network across the North West. Your daily life Develop and execute a new business sales strategy for the R&D Tax Credits service line, in line with Ayming's growth targets.

Lead the expansion into a new market by helping establish a new office, building your own sales team, and shaping its long-term success. Generate, qualify and manage a robust pipeline of prospective clients through networking, referrals, outbound outreach and inbound leads. Build and maintain relationships with key decision-makers (CFOs, FDs, business owners) across target sectors. Lead client meetings and pitches, working closely with technical consultants to present Ayming's R&D Tax proposition clearly and credibly.

Manage the full sales cycle from initial contact through to proposal, negotiation and contract close. Collaborate with marketing on campaigns, events and thought-leadership activity to support lead generation. Maintain accurate CRM records, forecasts and pipeline reporting for senior management. Develop and nurture referral relationships with accountants, intermediaries and other professional advisers. Keep up to date with changes in R&D tax legislation and HMRC guidance sufficient to sell the proposition credibly (technical delivery sits with the consulting team).

Represent Ayming at industry events, conferences and networking functions across the North West, leveraging an existing regional network to open doors. Consistently achieve or exceed agreed new business revenue and activity targets. Manage, coach and develop junior sales team members, supporting their growth and performance gainst targets. Ideally, but not exclusively Minimum of 8 years' experience in a B2B new business sales or business development role.