UK remote
Product Owner - Acquitech
About this role
Product Owner - Sales & Marketing, Acquisition Technology Hybrid in London, UK We're looking for a Product Owner to join the Acquitech team. You'll own the roadmap for the team behind iwoca's acquisition data, technology and models. The company Small businesses move fast. Opportunities often don't wait, and cash flow pressures can appear overnight. To keep going, and growing, SMEs need finance that's as flexible and responsive as they are.
That's why we built iwoca. Our smart technology, data science and five-star service ensure business owners can act with the speed, confidence and control they need, exactly when it's needed. We've already cleared the way for 100,000 businesses with more than £5 billion in funding. Our team is driven to help even more SMEs succeed, through access to better finance and other services that make running a business easier.
Our ultimate mission is to support one million SMEs in their defining moments, creating lasting impact for the communities and economies they power. The team Acquitech builds and maintains the data infrastructure behind iwoca's direct acquisition channels. The team's aim is to get the right data to the right places – so ad platforms find businesses worth reaching, analysts trust the reports they build, and the sales team knows who to call first.
The team works across four areas: Tracking and attribution. Recording every lead and sign-up accurately, and sending conversion data back to ad platforms so their algorithms improve over time. Customer value prediction. Building models that estimate a potential customer's expected value, used to guide where marketing spends, who receives direct mail and which businesses a salesperson prioritises. The data layer. Providing a clear, trusted foundation so analysts and channel managers can build reporting without second-guessing the numbers.
Team tooling and automation. Building tools and automated workflows, from automating sales task assignment to running LLM analysis on sales calls so the team can review performance at scale. The team is small – three engineers, two data scientists and you – with the senior engineer sharing the day-to-day leadership. You'll report to a Senior Product Owner in an adjacent team. The role As Product Owner in Acquitech, you'll turn requests from marketing and sales into well-scoped work the team can deliver, and own the roadmap.