Pricing & Commercial Strategy Director, WPP Open

About this role

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth.

We work with the world's most valuable brands and have global reach across 100+ markets, with deep local expertise. Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow. For more information, visit WPP.com. Why we're hiring: This role is crucial for driving revenue growth and optimising pricing strategies for WPP and specifically WPP Open .

The Pricing & Commercial Strategy Director will collaborate with deal support, product teams, operations, and enablement to develop and implement effective pricing models, support client negotiations, and ensure consistent application of pricing principles. This role requires an analytical mindset, excellent communication skills, and a deep understanding of the media and advertising landscape What you'll be doing: WPP Open Pricing Strategy: Lead pricing projects to develop the WPP Open pricing strategy for self service.

Conduct market research and competitive analysis to identify pricing trends and opportunities. Develop and maintain pricing models and tools to support pricing decisions. Use data-driven insights to inform revisions to pricing models and approaches Sales Support & Deal Structuring: Partner with Account teams and Network commercial teams to develop compelling and competitive pricing proposals for new and existing clients.

Serve as the point of contact and subject matter expert on deal constructs, special pricing, and ad hoc troubleshooting of deal issues and sales escalations. Negotiate pricing and contractual terms with clients. Provide quick and accurate responses to client teams inquiries regarding WPP Open pricing. Develop pricing proposals for individual deals, including WPP Open pilot programs and use cases. Enablement: Create and deliver pricing communication materials, including pricing guides, value propositions, and training sessions for internal and external stakeholders.