Marketing Operations & AI Specialist (Full Time, Remote)

About this role

About Frontier Frontier is a subsidiary of Fresh Prints . Fresh Prints is a New York-based, fast-growing, fully remote, 150-person company with most of our team based in India and the Philippines. A few years ago, Fresh Prints began helping other fast-growing companies build their teams. We got so good at it that we spun out a new company to focus exclusively on that — and called it Frontier . We help companies grow cross-functional teams abroad.

We hire the smartest people and place them into great companies. If you're interested in a Frontier role and you apply and are accepted, we'll screen you through assessments and interviews and aim to connect you with the right opportunity. About the client Balto is building the AI Workforce for contact centers, and needs a Marketing Operations and AI Specialist who keeps the marketing engine clean, measurable, and running.

You'll own the data, the attribution, and the day-to-day operations that keep the BDR team productive. This role is for someone who sees a tedious, manual process and immediately starts building a way to never do it by hand again. You'll use AI to build tools and workflows that take the busywork off everyone's plate. You understand why the work matters, not just how to do it, and you'd rather bring a solution than wait for instructions.

What You'll Own Data Quality Clean up and maintain contact, account, and lead data across HubSpot and Salesforce Find the root cause of bad data, fix it, and put a process in place so it doesn't come back Build AI-powered workflows that handle enrichment, deduplication, and cleanup so no one does it by hand Marketing and Campaign Attribution Own marketing and campaign attribution from first touch to closed-won Make sure every campaign is tracked correctly so the company knows what's actually driving pipeline Build reports that answer real questions and help the team decide where to spend time and money List Building Build and enrich target lists in Clay and TitanX based on Balto's ICP and target accounts Keep lists accurate, deduplicated, and ready to use Process and Tool Building Spot manual, repetitive work and replace it with automations, AI agents, or simple tools Solve problems on your own, and come to the table with a recommendation, not just the problem Document processes, fields, and changes, and tell the right people when something changes and why it matters BDR Operations Build reports that show each BDR's activity: calls, emails, and who's getting contacted Decide which lists should be sequenced, and load contacts into Outreach sequences for the BDRs Monitor BDR task loads and sequence capacity to make sure workloads are realistic and lists are being worked effectively.