Marketing Content Specialist - New Apps

About this role

About Voodoo Founded in 2013, Voodoo is a tech company that creates mobile games and apps with a mission to entertain the world. Gathering 800 employees, 7 billion downloads, and over 200 million active users, Voodoo is the #3 mobile publisher worldwide in terms of downloads after Google and Meta. Our portfolio includes chart-topping games like Mob Control and Block Jam, alongside popular apps such as BeReal and Wizz.

Team New Apps is Voodoo’s zero-to-one team, building the next generation of B2C apps powered by AI and designed for mass-market audiences. From social entertainment and fitness to health and learning, we explore new opportunities to build products people love. We operate like a startup, with the resources and ambition of a leading tech company. Our team is deliberately lean, which means fewer layers, more ownership, and the freedom to experiment, build, and move fast.

Role We’re looking for a creative, hands-on builder with a strong visual eye and a hacker mindset, able to leverage AI to create content, automate workflows, and shape the visual identity of our apps. You’ll work across video, static assets, paywalls, ASO, and UI/UX, collaborating closely with Product, Dev, and Growth to build and grow our next consumer apps. You will: Build AI-powered workflows to automate and scale creative production.

Create video and static assets for paid acquisition, especially Meta Ads. Contribute to our apps’ visual identity, including paywalls, onboarding, ASO, and UI elements. Explore trends, test new tools, and turn ideas into tangible outputs fast. Analyze creative performance (hook rate, CTR, CVR, IPM) and iterate accordingly. Collaborate with Product, Dev, and Growth to bring ideas to life. Profile Experience in a creative discipline such as video, motion design, graphic design, or digital design.

Hands-on experience with AI creative tools (Runway, Kling, Veo, Seedance, Scenario, etc.). A builder mindset: you enjoy experimenting, automating workflows, and finding smarter ways to create. Strong visual instincts and an understanding of what captures attention online. Comfortable working in a fast-paced, ambiguous, zero-to-one environment. Fluent in English and French, both written and spoken. Nice to have: experience with UI/UX, mobile apps, ASO, paywalls, creative automation, or coding.