Remote
Google UA Manager (Spilio)
About this role
About us: Gismart is a value-driven mobile app developer with a strong presence in the Health & Wellness, Utilities, and Music app markets. We have achieved a significant milestone of over 1 billion downloads worldwide, taking a step toward our mission of cultivating the well-being of people worldwide. With headquarters in London, UK, Gismart is a dynamic global company with a reach extending across Europe and far beyond.
Our determined team comprises over 350 individuals who bring diversity, creativity, innovation, and relentless drive to the company. Gismart unites professionals from diverse backgrounds in entertainment, music, and tech, allowing us to play to each other’s strengths and succeed as a team. Our mission: Become a stepping stone on our customers’ journeys of self-improvement. Our values: - Deliver what matters - Respect and support others - Initiate and own - Voiceopenly - Execute with quality If you are passionate about mobile app development and want to join a company that’s reshaping the industry, Gismart is the place for you.
We provide exciting career opportunities, a supportive workplace culture, and the chance to contribute to a team that is making a tangible impact. For more information on Gismart, visit gismart.com http://gismart.com. About project Spilio is a product that helps people grow through developing essential soft skills. We combine practical learning with thoughtfully curated ideas from powerful books. Spilio is designed for helping people become more confident, self-aware, and effective in their everyday lives.
Responsibilities - Competitive and market research and insights generation - Full responsibility for Google acquisition strategy (from research to scaling) - Audience, funnel, keyword, and creative research - Setup, optimization, and scaling of demand generation campaigns - A/B testing: developing hypotheses, analyzing results, identifying learnings, and implementing rollouts - Building and automating campaign structures and workflows - Analytical insights reporting (not just numbers — insights → actions) - Proactively collaborate with internal teams (product and creative) - Escalating and handling Google support tickets for policy limitations - Sharing expertise, insights, and knowledge across the team Requirements - 2+ years of experience with Google Ads - Strong experience managing Demand Gen campaigns - Professional use of Google Ads Editor - Experience working with Birch - A strong analytical mindset and data handling skills are a plus Would be a plus - Experience using AI for operational automation and testing.