UK remote
Experimentation Manager
About this role
Who We Are VML is a global creative company that combines brand experience, customer experience, and commerce to create connected brands that drive growth. Guided by a Human First philosophy, VML is known for its innovative work for brands and consistently ranks among the world’s leading creative companies, including the WARC Creative 100. VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore.
VML is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel. For more information, please visit www.vml.com and follow along on LinkedIn #WeAreVML. We are seeking a highly organised and meticulously detail-oriented Experimentation Operations Coordinator to ensure the flawless execution and ongoing management of our client's market-specific and regionally tailored experimentation-led growth initiatives.
Reporting directly to the Experimentation Lead, this role is centered on management through to comprehensive performance reporting and communications. Your primary focus will be the reliable ingestion, accurate dissemination, and diligent monitoring of experiments, ensuring they run efficiently, deliver trustworthy data, and are delivered on time, to specification, and are appropriately localised for target markets/regions.
You will be instrumental in the day-to-day operational success of our experimentation program, acting as the crucial link between strategy and technical delivery for diverse geographical markets. What you’ll be doing: Operational Execution of Global Experimentation Activities: Execute, coordinate, and monitor the day-to-day tactical operations for the client's market-specific and regional testing roadmaps , ensuring experiments are launched and monitored precisely according to plan and instructions, and are adapted for local market nuances.
Support the Experimentation Lead by meticulously preparing and executing high-impact, experimentation-based growth opportunities, ensuring all technical and operational aspects are addressed with regional considerations in mind. Track and update project timelines, dependencies, and resource allocation specific to experimentation initiatives, utilising project management tools (e.g., Jira, Asana) for ticket creation and status updates to ensure successful, on-schedule, and in-scope delivery of tests and learning agendas across various regions.