Remote
Editor, Paid Social - Health (Remote)
About this role
DESCRIPTION Forbes Advisor is hiring an Editor to join our paid social and native advertising team. You are an excellent editor with a sharp eye for story, pacing, performance, and what makes a cut work. You should be equally comfortable cutting simple, social-native UGC and direct-response creative as you are more elevated documentary, journalistic, and graphics-driven work. You understand that great performance creative can look very different depending on the concept and know when something should feel raw and native versus polished and highly produced.
You can work quickly and at volume without sacrificing craft, and you understand how performance data and creative testing can make the next cut better. You’ll work closely with the Creative Director, Creative Strategists, Production, Media Buying, and post-production to turn concepts and footage into finished ads across Meta, TikTok, and other short-form platforms. We are a human-led shop that uses AI to work faster without lowering the bar.
You are comfortable with AI editing tools and clear on where they help a cut and where they get in the way. AI fluency is a baseline expectation, not a bonus. RESPONSIBILITIES Edit a high volume of paid social and native ads across in-person shoots, remote UGC, and AI-generated video. Cut across a wide range of styles, from simple UGC and social-native performance creative to elevated interview, documentary, journalistic, and graphics-driven work.
Bring excellent editorial judgment to every cut, including story, hooks, pacing, structure, music, graphics, captions, and finish. Create platform-native creative for Meta, TikTok, and other short-form channels, with a strong understanding of hooks, retention, pacing, and social-first storytelling. Work quickly without sacrificing craft, producing the volume and creative variations performance marketing demands. Take creative direction and feedback and turn it into strong, finished work efficiently.
Use performance data, testing results, and creative learnings to inform iterations and future edits. Collaborate closely with Creative, Production, and Post-Production to take projects from raw footage through final delivery. Work effectively with footage from a variety of sources and formats, including professionally shot content, remote UGC, and AI-generated assets. Ensure finished ads meet required legal and brand guidelines before launch.