UK remote
Director, Programmatic, Global Client Solutions
About this role
About WPP Media WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale.
Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. For more information, visit wppmedia.com . 3528 - Director, Programmatic, Global Client Solutions Role Summary and Impact This is a senior role that requires delivery of best-in-class global Programmatic marketing strategic direction, and best practice on the ground media solutions for key global clients.
Our clients are embarking on a socially rich, insight-fuelled approach to global media strategy, and this role is designed to bring expertise in how to tap into culture and communities through Programmatic avenues, and how that fits into the wider media mix. Additionally, the role is expected to drive best practice planning and activation frameworks to elevate all global delivery. You will work to drive digital acceleration and bigger picture digital leadership.
Acting as an aspirational figurehead this leader will be responsible for the development of our Programmatic and Open-web offering, providing leadership internally and collaborating closely with WPP Media services. You will work alongside other Digital and Channel Business Directors, Client Strategy teams, along with other agency teams (ie. Analytics, Business Planning, Insights). Role Responsibilities Acting as a thought a thought leader, developing programmatic strategy and innovative solutions to position WPP Media as industry leaders Working with key markets to develop new test and learn opportunities – collating results and scaling those to drive further growth Identifying opportunities for expanding our expertise, by understanding the needs of our clients and the direction of the industry.