EU remote
Digital Content and Marketing Coordinator - REMOTE
About this role
About ACLED Armed Conflict Location & Event Data ( ACLED ) is an independent, impartial conflict and protest monitoring organization providing real-time data and analysis on violent conflict and protest in all countries and territories across the world. The Role We are looking for a Digital Content and Marketing Coordinator who will play a critical role in driving audience acquisition, engagement, and pipeline generation across ACLED 's core customer and partner segments.
This is a hands-on role where you will be tasked with content creation, appealing to new market sectors, digital marketing of email campaigns, webinars, events, and product communications initiatives. You will be responsible for building and scaling programs that convert ACLED 's global audience into active users, partners, and customers. You will work cross-functionally with sales, research, and a specific market focused director to translate ACLED 's data and insights into compelling campaigns that drive measurable growth.
The ideal candidate will blend creativity with analytical rigor and action, and who thrives in creating repeatable growth from the ground up. This position is fully remote and reports to the marketing team leadership. Specific Roles and Responsibilities Growth & Demand Generation Own and execute ACLED 's growth strategy across key channels, with a focus on pipeline generation and audience expansion. Build and optimize multi-channel campaigns that drive engagement, conversion, and revenue.
Develop and continuously improve lead generation and nurturing funnels in partnership with sales. Generate ideas and campaigns around ACLED products and initiatives Email & Automation Own the email program end-to-end (newsletters, nurture sequences, campaign sends). Segment audiences and personalize messaging to improve engagement and conversion rates. Build automated workflows and lead scoring within CRM and automation tools (e.g., Salesforce).
Continuously test and optimize subject lines, content, and cadence based on performance data. Webinars & Virtual Events Own the overall strategy and operational execution of industry events, webinars, and virtual roundtables as a core growth channel. Identify themes, speakers, and target audiences aligned with ACLED 's commercial priorities. Drive webinar promotion, registration, attendance, and post-event conversion.