EU remote
CRO Specialist | DTC E-commerce | 100% Remote EU
About this role
At Foxelli, we’re building more than e-commerce brands - we’re building a tribe of thoughtful humans: AI enthusiasts, curious builders, and ambitious minds who care about doing meaningful work together. Ten years in, our D2C brands reach millions and generate over $20M annually. Our focus stays simple: create products customers love and a team that actually enjoys building them. If you love to learn, experiment, think boldly, make decisions, and build things that matter - you’ll feel at home with us.
WHY JOIN FOXELLI? Foxelli is a place for people who think deeply, learn quickly, automate repetitive work, enjoy spending time together, and build things that matter. We work hard, joke often, and don’t take ourselves too seriously. If you’re excited about AI, eager to learn, and want to create work that genuinely means something with people who care, you’ll feel right at home with us - no matter where you are in your career.
THE ROLE We are looking for a CRO Specialist to own and grow conversion performance across one to two e-commerce brands. This role focuses on running structured experiments, improving conversion rate, increasing AOV, and driving overall profitability. You will lead optimization efforts while working with a dedicated team of designers, developers, and web designers who support execution. Also, you will own the execution of tests end-to-end, handling the fundamentals independently, while partnering with designers, developers, and web designers who are available to support on more complex needs.
RESPONSIBILITIES Own conversion rate optimization for e-commerce brands Plan, prioritize, and run split tests across key pages and funnels Drive continuous improvement in conversion rate, AOV, and overall profitability Analyze user behavior, funnel data, and test results to identify opportunities Build clear test hypotheses and maintain a structured testing roadmap Work closely with designers, developers, and web designers to execute tests Monitor experiment performance and turn insights into next actions Share learnings and recommendations with stakeholders SKILLS & EXPERIENCE Proven experience running A/B or split tests in e-commerce Strong understanding of CRO metrics, AOV, and profitability drivers Comfortable working with data, analytics, and experiment results Experience collaborating with design and development teams Ability to take ownership and make decisions based on performance outcomes Strong communication skills and clear thinking THE RECRUITMENT PROCESS Apply - A simple form that helps us know who’s stepping into our world.