Remote
Creative Producer (Dumka)
About this role
[https://app.ashbyhq.com/api/images/user-content/d5fc9a0c-9608-448b-b96f-2a4966f020bf/be87a449-baa1-4ee7-a75e-c7b521ce326f/G_LINK_OWN_COVER_1.png] ABOUT US: Gismart is a value-driven mobile app developer with a strong presence in the Health & Wellness, Utilities, and Music app markets. We have achieved a significant milestone of over 1 billion downloads worldwide, taking a step toward our mission of cultivating the well-being of people worldwide.
With headquarters in London, UK, Gismart is a dynamic global company with a reach extending across Europe and far beyond. Our determined team comprises over 400 individuals who bring diversity, creativity, innovation, and relentless drive to the company. Gismart unites professionals from diverse backgrounds in entertainment, music, and tech, allowing us to play to each other’s strengths and succeed as a team. OUR MISSION: Become a stepping stone on our customers’ journeys of self-improvement.
OUR VALUES: - Deliver what matters - Respect and support others - Initiate and own - Voiceopenly - Execute with quality If you are passionate about mobile app development and want to join a company that’s reshaping the industry, Gismart is the place for you. We provide exciting career opportunities, a supportive workplace culture, and the chance to contribute to a team that is making a tangible impact. For more information on Gismart, visit gismart.com http://gismart.com.
RESPONSIBILITIES: - Research audiences, competitors, and market trends to identify creative opportunities. - Develop and prioritize data-driven creative hypotheses and testing roadmaps. - Prepare creative briefs and collaborate with designers on production. - Run structured creative tests and analyze performance results. - Make data-driven decisions on which creatives to scale, iterate, or stop. - Turn test results into new hypotheses and testing plans.
- Collaborate with UA Managers and PMMs to improve creative performance. - Use AI tools to accelerate creative ideation and production. REQUIREMENTS: - Experience in creative strategy or performance creative marketing for mobile apps or digital products. - Strong understanding of performance metrics, including CPA, ROAS, and ROI. - Experience with creative testing, hypothesis development, and performance analysis. - Hands-on experience with Meta creative testing.