Community Growth & Acquisition Manager - JT AI Labs (M/F/D)

About this role

The role As one of the first members of JT AI Labs, you will build and operate the acquisition engine that turns relevant experts into an active, high-quality community. You will be responsible for reaching the right experts, in the right countries, speaking the right languages and with the right domain expertise, depending on the needs of our AI projects. Audio data collection is one of our first areas of focus, but the community will support a broader range of AI projects over time, including annotation, evaluation and complex expert tasks.

Your role will be central to building a reliable European expert network that can respond quickly to changing project requirements. Reporting to Manon Pagnucco, our GTM Lead , you will work closely with Lucas Weston Smith, Product & Operations Lead, and the wider JT AI Labs team. What you'll work on Launch and manage acquisition channels Identify, test and develop a broad mix of acquisition channels, including paid and organic acquisition, partnerships, referrals, professional communities, social media, direct outreach and targeted campaigns.

Plan and manage paid marketing campaigns, from audience definition and budget allocation to creative testing and performance analysis. Build and maintain the expert-facing presence of JT AI Labs on LinkedIn and potentially other relevant platforms, including X. Create clear, engaging content that makes experts want to join, contribute and come back. Develop repeatable playbooks for each channel and scale the channels that perform best.

Run targeted expert recruitment campaigns Launch targeted campaigns based on project requirements, such as language, country of residence, domain expertise, seniority, availability or demographic criteria. Build campaigns for specific language communities and expert segments across Europe. Adapt messaging, landing pages and acquisition tactics to different audiences and markets. Develop relationships with relevant professional, academic and specialist communities.

Coordinate closely with the delivery and operations teams to anticipate upcoming recruitment needs. Build and optimise the acquisition funnel Own the expert acquisition funnel from first contact to application, qualification, onboarding and activation. Work closely with the Product Team to identify friction points and improve the experience based on user feedback. Define the key acquisition and activation metrics, build dashboards and identify opportunities for improvement.