Associate Manager

About this role

About this role To assist with the preparation & the execution of marketing research studies by supporting the pre-field part of the project, and then compiling, analyzing, and interpreting marketing research data, writing client reports, and constructing/ delivering presentations To coach junior analysts (where relevant) on projects and to help build their confidence & expertise. Accountabilities Discusses test designs, and writes proposals for simple projects Assists in pre-field project set up (for example: questionnaire preparation, sample composition, database design) Consults with clients regarding general study queries Coaches more junior analysts in the development of their projects Supports more junior analysts in the analysis of study data and provides report conclusions and recommendations, with minimal supervision Reviews & finalizes reports with strong story telling skills If relevant, ensures that forecast summaries fit into the report story line adequately Prepares and presents study results to clients in-person or virtually Drives client satisfaction by providing insights and actionable recommendations during presentations Develops strategic understanding of industry trends, competition and opportunities of NielsenIQ Ensure the services provided to clients are timely and precise according to client business needs and specifications while meeting the company's quality standards Good teamwork skills Requirements Knowledge Knowledge of Microsoft Word, Excel, and PowerPoint Knowledge of statistics, research techniques, and experimental procedures Knowledge of marketing research Knowledge of in-market data Skills Strong Business English knowledge, both verbal and written (and local language if required) Project management skills Strong business and financial acumen (including business environment and client) Understanding the principles of forecasting Strong problem solving skills and analytically curious Demonstrates strong leadership and people coaching skills High level communication skills Consultative story telling Comfortable working in a digital enabled environment Ability to work within a virtual environment Education and Experience University degree in Marketing, Economics or related field a must, preferred Postgraduate or MBA 5 years’ experience in Marketing Research Strong analytical mind and excellent numerical skills Knowledge on advanced analysis, methods, and tools Good organisational skills, and strong people coaching skills Strong interpersonal skills Business acumen Awareness of the clients’ needs Our Benefits Flexible working environment Volunteer time off LinkedIn Learning Employee-Assistance-Program (EAP) NIQ may utilize artificial intelligence (AI) tools at various stages of the recruitment process, including résumé screening, candidate assessments, interview scheduling, job matching, communication support, and certain administrative tasks that help streamline workflows.