UK remote
Affiliate and Influencer Marketer
About this role
Granola is the AI notepad for people in back-to-back meetings. We're growing fast and looking for a hands-on affiliate / influencer / creator marketer to help us scale our partnership programmes across evergreen and launch campaigns. This is an individual contributor role. The opportunity We are looking for an affiliate and influencer marketer to join our team at Granola. We work with hundreds of creators and publishers to support acquiring new users through partnerships (sponsorships, affiliation and hybrid models).
You'll sit at the intersection of branding and growth, making sure we’re proud of the online narratives around Granola and checking the performance of our influencer marketing efforts at a channel and partner level. What you’ll do Own a creator portfolio : Be responsible for growing and looking after a large portfolio of key accounts (sponsored, affiliates or hybrid) and regularly keeping in touch with them to increase Granola’s presence on their different channels Newsletter sponsorships : You'll own this channel end to end, from partner onboarding and booking through live-date tracking, invoicing, and performance reporting.
Influencer partnerships : Sourcing and onboarding great creators for authentic collaborations. Instead of an ad placement, you’ll do demos of granola, find ideas and creative briefs for the influencers that would bring new user acquisitions too YouTube collaborations : Running campaigns with youtube creators to meet internal priorities through integrations, dedicated videos and editorial projects. Example projects you might work on Newsletter creatives : draft launch announcements and evergreen copy, and work with our design and copywriting team to get assets for our ads placements.
Review editorial pieces for accuracy and brand safety. AEO portfolio. Increase the amount of citations on LLM through YouTube partnerships and listicle sponsorships, measuring the impact on citations from your work Account management : being the point of contact for a portfolio of affiliates / creators with large audiences, building win-win deals and generating authentic content. Your background looks something like… 3 years in influencer / affiliate marketing , brand-side or agency side.