EU remote
1142 - Marketing Automation Specialist
About this role
We Make Remote Work Remarkable • TopTalent from LatAm Hello! We are GoFasti , a Talent-as-a-Service. GoFasti bridges the gap between world-class developers and designers from LatAm and first-class companies around the globe. We need an English-fluent PART-TIME Marketing Automation Specialist , based in Latin America, available to work remotely. We are looking for someone with exceptional communication and relationship-building skills, who embraces changes while maintaining strong attention to detail.
An interested and proactive person, who's constantly learning and improving their skills. Are you the one we are looking for? Responsibilities: Build, manage, and optimize automation workflows including lead nurture sequences, lifecycle stage transitions, and internal notifications Set up enrollment triggers, branching logic, and workflow actions to support marketing and sales processes Audit and maintain existing workflows for performance, accuracy, and alignment with current campaign strategy Schedule and deploy marketing emails including newsletters, drip campaigns, and one-off sends, across HubSpot and other platforms in use Own the email performance reporting cadence - deliverability, open rate, click-through rate, unsubscribe, and list growth trends - across all client accounts and platforms Assist with monitoring and reporting on website and campaign performance using Google Search Console, Google Analytics, and SEMrush Manage contact records including imports, segmentation, list creation, and ongoing database hygiene Support the management of deal pipelines and lifecycle stages within HubSpot CRM Configure Sales Hub for new and existing seats, including user permissions, deal stages, and sales tooling setup Investigate and resolve day-to-day account questions surfaced by the team - lead routing issues, attribution discrepancies, workflow errors, and similar recurring items Bring hands-on fluency in at least one email marketing or automation platform beyond HubSpot, and apply that fluency to whichever tool a given client account runs on Requirements: 2+ years of hands-on experience with HubSpot Marketing Hub and CRM, including workflow automation, email marketing, and CRM pipeline management with sales/marketing alignment HubSpot Marketing Hub Certification and HubSpot CRM Certification required Experience configuring HubSpot Sales Hub - deal stages, permissions, and sales tooling setup; Sales Hub certification a plus, willingness to obtain one required Demonstrated hands-on experience with at least one email marketing or automation platform beyond HubSpot (e.g.